Megyn Kelly has moved away from news coverage to host the third hour of NBC’s Today show. Kelly seemed optimistic about the career move in her recent interviews, but it hasn’t gone well.
Megyn Kelly joined the cast of NBC‘s The Today Show, and her third hour of the flagship program debuted this morning, but the host is already in recovery mode as Twitter users mocked her awkward commercial. A short promo for Megyn Kelly’s new show featured her in a white puffy shirt doing a karate kick. The video instantly brought comparisons to the LEGO Ninjago movie and a slew of other awkward comparisons.
— Doug Powers (@ThePowersThatBe) September 25, 2017
“Megyn Kelly just tried to Ninjago my television,” one Twitter user wrote, while others took aim at Kelly’s odd choice of clothing. “Megyn Kelly appears to be wearing the same shirt on the Today show that Jerry Seinfeld once wore,” Wrote Politico analyst Steven Shepard, in reference to the pirate-style shirt Jerry was forced to wear in the ‘The Puffy Shirt” episode of his NBC show.
Another user seemed more excited to get the outtakes of the show than to actually watch the premiere.
“I would love to see the outtakes from that Megyn Kelly promo,” the user wrote on Twitter, continuing, “How many different versions of that karate kick do you think they filmed?”
NBC took a risk when they signed Megyn Kelly in January 2017. According to Us Magazine, Kelly was originally offered a $20 million contract to stay at Fox News before leaving for NBC. The former Fox News anchor was slated to host a Sunday night magazine show, an hour of the Today Show, special events, and breaking news.
NBC was optimistic when they signed Megyn Kelly. At Fox, Kelly was the second most watched anchor trailing only behind Bill O’Reilly. NBC was hoping Kelly’s ratings successes would follow her over to NBC.
However, the first season of Sunday Night With Megyn Kelly came to an abrupt end after only eight episodes instead of the originally scheduled ten episodes, reported Page Six.
Review aggregator, Rotten Tomatoes, listed Kelly’s show with an approval rating of 30 percent, and a 0.0/10 average rating, offering the consensus that, “Sunday Night with Megyn Kelly finds its talented anchor attempting to move outside her comfort zone – and flailing through the largely unimpressive results.”
Now, NBC and Megyn Kelly are putting all of their eggs in the daytime show basket, but early indicators are not looking favorable.
“For the first time in my life I’m figuring out what else is on tv in the morning besides @todayshow because of Megyn Kelly,” one fan wrote on Twitter, suggesting that Megyn Kelly is not fitting into her new role as daytime host.
This Twitter user explained that she was once a die-hard fan of The Today Show; she even “stood by them through the Anne Curry debacle and everything,” but can’t watch Kelly. She explained, “I watched it for 4 minutes and was like ‘nope.’ Couldn’t be less interested in Megyn saying [how] over politics she is.”
Given the downward reaction Kelly has reaped since leaving Fox, it’s unlikely that she’ll repair her damaged ratings anytime soon.